FMCG

Do you remember the last time you purchased an FMCG product like a carton of milk, a tube of toothpaste, or a bottle of mineral water? Chances are, it wasn’t more than a week ago. These products are an essential part of our daily lives, and they belong to the Fast Moving Consumer Goods (FMCG) industry.

The FMCG industry is a multi-billion dollar market that caters to millions of people worldwide. With numerous brands competing against each other, this industry strives to win the hearts and minds of consumers by introducing new and innovative FMCG products.